Summer 2026 Station Information Profile (SIP) on File with Nielsen
| Call Letter: | KKEG-FM | |
| Frequency: | 98.3 | |
| Station Name: | THE KEG 98 ROCK | |
| Format: | Classic Hits | |
| Network(s): | WWO | |
| City of License: | BENTONVILLE | |
| County of License: | Benton | |
| Mailing Address: | 4209 FRONTAGE RD FAYETTEVILLE, AR 72703 |
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| Phone: | 479-521-5566 | |
| Fax: | 479-521-0751 | |
| URL Address: | 983kkeg.com | |
| Broadcasts in HD: |
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| Internet Streams: |
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Summer 2026 Reminder:
You no longer need to submit program information to Nielsen.
To view the simulcast combos that have requested Total Line Reporting, click here .